“At Texaco we’re free to rock
the boat. To go with an unconventional idea when only a few can
see the potential. One of those ideas resulted in a major
development in gasoline technology.”
Dan Daly is a research
chemist at the Texaco Research Center in Beacon, New York.
He’s a member of the special team that developed
Texaco’s Clean System3 gasoline.
The challenge: to clean up
deposits in the intake systems of today’s high-tech
engines.
“We could have used a
pre-existing additive package. That would have kept us at par
with the current technology in the industry. But we chose to go
beyond that. To be innovative, even if it did mean taking a
risk.”
The result: a remarkable
system of gasolines that keep new cars running like new and can
help restore performance to older cars.
. . .
“KEEP IT CLEAN.”
“For five years Texaco’s
gasification technology lighted 100,000 homes with clean energy
from coal. We keep it clean with a gasification process that we
invented and perfected. It’s a very workable solution to
a difficult environmental problem.”
Madeleine Marchese is
General Manager, Marketing for Texaco Syngas Inc.
“Our coal gasification
process has produced over 2.5 billion kilowatt hours of
electricity for California. That’s a record no other coal
gasification process has even come close to.
“The Texaco process
has not only been proven economically, it exceeds the clean air
standards proposed by the Bush Administration. That proposal is
for the future. Texaco
is ready now. . .
“EVEN ON THE BATTLE LINE,
WE KEPT OUR EYE ON THE BOTTOM LINE.”
Through court battles, bankruptcy and a
proxy fight, we maintained healthy operating earnings,
increasing significantly this year.
Our return on equity has
placed us in the top half of our eight major competitors.
Today, as a new,
restructured Texaco, we’re more competitive than ever,
applying increased resources to supply energy all over the
world.
Our new team is taking the
offensive – in retail gasolines and motor oils,
credit-card marketing, finished lubricants, refining, chemicals
and worldwide oil exploration.
Last year our shareholders
supported our efforts to build the New Texaco.
This year we’re
proving that were right.
(SIGNATURE)
James W. Kinnear
“WE’VE TRIMMED DOWN
TO A HEALTHY $26 BILLION.”
We are completing one of the largest
restructuring in the history of American enterprise.
We’ve trimmed down our assets
and increased our earnings.
And we’re once again a
leader in the toughest league in the world –
international oil.
We’ve sold assets that
have more value to others than to us and formed an historic
joint venture. Today, we’re an aggressive, healthy
international oil company with more than $26 billion in assets
and a 16.9% return on equity.
With the restructuring
proceeds, we’ve reduced our debt, increased our capital
investment and are rewarding loyal shareholders.
But the New Texaco is not
just the result of restructured assets, but of a renewed
entrepreneurial spirit that will keep us on a hurry-up offense
in marketing, ahead of the curve in energy exploration and a
visionary in new ideas and products.
We aim to be the most
admired, competitive and profitable company in our industry and
to further enhance the value of our shareholders’
investment.
That’s not just a goal
– that’s a commitment.
(SIGNATURE)
James W. Kinnear,
PRESSURE AT HIGH SPEEDS.
It’s not just our quality Texaco
lubricants that work like that.
It’s our people.
Making sure you have the right lubricant at the right
place at the right time.
People who know what needs
to be done in the pulp and paper business and which Texaco
product does it best.
It’s a major
commitment to you from America’s No. 1 marketer of
finished lubricants.
Call about it.
We make your world run smoother.
WE RUN FAST AND HEAVY
IN ALL KINDS OF WEATHER.
It’s not just our quality Texaco
lubricants that run like that.
It’s our people.
Making sure you have the right lubricant at the right
place at the right time.
People who know what needs
to be done on railroads and which Texaco product does it best.
It’s a major
commitment to you from America’s No. 1 marketer of
finished lubricants.
We make your world run smoother.
NOW ACROSS FLORIDA, MORE TEXACO
STARS JOIN AMERICA’S LARGEST TRUCK
STOP NETWORK.
You’ll find Texaco Stars sparking
all along the major Interstates of Florida – all part of
America’s largest truck stop network.
Come in and fill up with
quality Texaco diesel fuels, Ursa Super Plus heavy duty truck
oil and other quality Texaco products.
NOW ON I-80 NEAR RAWLINS, WY,
ANOTHER TEXACO STAR JOINS AMERICA’S
LARGEST TRUCK STOP NETWORK.
There’s a growing galaxy of Texaco
Truck Stops across the Rockies and across the country –
where you’ll find the coffee hot ’n’ fresh
and the welcome warm ’n’ friendly. All part of
America’s largest Truck Stop Network. Rip Griffin’s
is one of them.
Come in and fill up with
quality Texaco diesel fuels, Ursa Super Plus heavy duty truck
oil and other quality Texaco products.
DON’T DO THIS TO
PENNSYLVANIA’S
WORLD-CLASS TELEPHONE SERVICES.
VOTE “NO” ON 667, 668, 669.
The three telecom bills now up for
consideration, if they become law, will place new rules,
regulations, costs, and burdens on the two largest providers of
telecommunications in Pennsylvania.
At the same time, the bills
will unfairly shield all out-of-state and other
telecommunications competitors from the same burdens.
The result will be unfair
competition with out-of-state concerns and force Bell Atlantic
to perform on an unlevel playing field – and that’s
not good for anyone, especially Pennsylvania’s consumers.
